Art Basel 2024:
Basel, Paris, and Miami
Founded by gallerists in 1970, Art Basel is the leading global platform connecting collectors, galleries, and artists. Art Basel's fairs in Basel, Hong Kong, Paris, and Miami Beach, as well as its Online Viewing Rooms, are a driving force in supporting galleries as they nurture the careers of artists. Art Basel's Initiatives strive to create unique artist-led experiences and strengthen local art scenes.
Challenge
Art Basel needed premium, high-quality merchandise for their global art fairs that reflected their brand identity while meeting sustainability standards.
Solution
We created custom-designed tote bags using organic cotton with screen-printed graphics featuring the iconic Art Basel typography.
Results
The tote bags became a coveted accessory at the fairs, with over 10,000 units distributed across events in Basel, Paris, and Miami.
"Nordic Textiles delivered exceptional quality products that perfectly embodied our brand aesthetic. The tote bags were not only functional but became sought-after items at our fairs."
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